| 000 | 00897pam a2200301 i 4500 | ||
|---|---|---|---|
| 001 | 15655 | ||
| 003 | BD-RjUL | ||
| 005 | 20211208235849.0 | ||
| 008 | 140210s1978 caua b 001 0 eng d | ||
| 020 | _a0471026999 | ||
| 035 | _a(BD-RjUL)15710 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-RjUL _beng |
||
| 041 | _aeng | ||
| 082 | 0 | 0 |
_a380.1 _bMOM 1978 |
| 100 | 1 |
_aMoyer, Reed. _948595 |
|
| 245 | 1 | 0 |
_aMacro marketing / _cReed Moyer, Michael D. Hutt. |
| 250 | _a2d ed. | ||
| 260 |
_aSanta Barbara [Calif.] : _bWiley, _cc1978. |
||
| 300 |
_axii, 201 p. : _bill. ; _c23 cm. |
||
| 490 | 0 | _aWiley/Hamilton series in marketing | |
| 500 | _a"A Wiley/Hamilton publication." | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing. _948596 |
|
| 700 | 1 |
_aHutt, Michael D., _ejoint author. _948597 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c15655 _d15655 |
||