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| 008 | 790423s1980 nyua b 001 0 eng | ||
| 020 | _a007055272X | ||
| 035 | _a(BD-RjUL)15570 | ||
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_aDLC _cDLC _dBD-RjUL _beng |
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| 041 | _aeng | ||
| 082 |
_a658.8 _bSCM 1980 |
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| 100 | 1 |
_aSchewe, Charles D. _d1942- _948176 |
|
| 245 | 1 | 0 |
_aMarketing ; _bconcepts and applications / _cCharles D. Schewe. |
| 260 |
_aNew York : _bMcGraw-Hill, _cc1980. |
||
| 300 |
_axv, 665 p. : _bill. ; _c24 cm. |
||
| 490 | 1 | _aMcGraw-Hill series in marketing | |
| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 |
_aMarketing. _948177 |
|
| 650 | 0 |
_aMarketing _xProblems, exercises, etc. _948178 |
|
| 700 | 1 |
_aSmith, Reuben M. _9233859 |
|
| 830 | 0 |
_aMcGraw-Hill series in marketing _9233860 |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c15516 _d15516 |
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