| 000 | 00931mam a22003011 4500 | ||
|---|---|---|---|
| 001 | 13761 | ||
| 003 | BD-RjUL | ||
| 005 | 20211208235516.0 | ||
| 008 | 140201s1970 nyua b 001 0 eng | ||
| 020 | _a0070341974 | ||
| 035 | _a(OCoLC)ocm00046511 | ||
| 035 | _a(BD-RjUL)13813 | ||
| 035 | _a(NNC)1512265 | ||
| 040 |
_aDLC _cDLC _dUKM _dBD-RjUL _beng |
||
| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.82 _bKEP 1970 |
| 100 | 1 |
_aKernan, Jerome B. _943060 |
|
| 245 | 1 | 0 |
_aPromotion: an introductory analysis / _cJerome B. Kernan, William P. Dommermuth [and] Montrose S. Sommers. |
| 260 |
_aNew York : _bMcGraw-Hill, _cc1970. |
||
| 300 |
_axvi, 367 p. : _billus. ; _c24 cm. |
||
| 504 | _aBibliographical footnotes. | ||
| 650 | 0 |
_aSales promotion. _943061 |
|
| 700 | 1 |
_aDommermuth, William P., _eauthor. _943062 |
|
| 700 | 1 |
_aSommers, Montrose S., _eauthor. _943063 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c13761 _d13761 |
||