TY  - BOOK
AU  - Bhamhra,  A. S. Edited by 
AU  - Chaudhary, A. K. 
TI  - International Encyclopaedia of Marketing,: Marketing Research
U1  - 382.03 23
PY  - 1998///
CY  - New Delhi
PB  - Anmol Publications Pvt. LTD.
KW  - Encyclopaedia
KW  - International
N1  - Bibliography note,V-1, 2, 3, 4, 5
ER  -