Heidingsfield, Myron S. 1914-1969. Marketing : an introduction / [by] Myron S. Heidingsfield [and] Albert B. Blankenship. - New York : Barnes & Noble, 1953 [printing 1955] - 270 p.: illus.; 21 cm. Subjects--Topical Terms: Marketing. Dewey Class. No.: 658.8 / HEM 1955