Ryan, William T Programmed learning aid for principles of marketing / William T Ryan ; Coordinating editor Roger H. Hermanson - Homewood, Ill. : Learning Systems Co., 1976 - xi, 152 p. : ill. ; 25 cm - Irwin PLAID series. ; . Includes Index ISBN: 0256012903 Subjects--Topical Terms: Marketing --Programmed instruction. Marketing Dewey Class. No.: 658.80077 / RYP 1976