Sandage, C. H., 1902- Advertising theory and practice / C.H. Sandage, Vernon Fryburger - 7th ed. - Homewood, Ill. : R.D. Irwin, 1967 - x, 710 p., [6] p. of plates : ill. (some col.) ; 25 cm. Includes bibliographical references and index. Subjects--Topical Terms: Advertising. Dewey Class. No.: 659.1 / SAA 1967