Developing Succsesfull Marketing Strategies : AMA Marketing toolbox / David Parmerlee - New Edition - USA : NTC Business book , c2000 - xvi ,198 p. : ill 28 cm - American marketing association marketing toolbox ; .

Includes Index

ISBN: 0658001329 : Rs 325.00

Subjects--Topical Terms:
Marketing --data processing--Management

Dewey Class. No.: 658.800285 / PAD 2000