Kelley, Eugene J. <br/><br/>
Managerial marketing :  perspectives and viewpoints a source book / 
[by] Eugene J. Kelley [and] William Lazar. 
 - 3rd. ed. 
 - Bombay :  D. B. Taraporevla Sons & Co.,  1967 [reprinted 1972] 
 - xiii, 764 pages :   illustrations;  24 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / KEM 1972