Raymond, Robert S. <br/><br/>
Basic marketing; programmed text and cases / 
Robert S. Raymond. 
 - Cleveland :  World Pub. Co.,  c1967. 
 - ix, 336 p.:  illus.,  24 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Programmed instruction.<br/>Marketing--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAB 1967