Dominick, Joseph R. <br/><br/>
The dynamics of mass communication :  media in the digital age / 
Joseph R. Dominick. 
 - 10th ed. 
 - New Delhi :   Tata Mcgraw-Hill,  c2010. 
 - xxv, 457, [16] p. :  ill. (chiefly col.) ;  28 cm. +  1 DVD-ROM (4 3/4 in.) 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780073378831 (alk. paper) 0073378836 (alk. paper) 9780071070614 0071070613 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>Dewey Class. No.: </label>302.23  / DOD 2010