Hehman, Raymond D. <br/><br/>
Product management :  marketing in a changing environment / 
Raymond D. Hehman. 
 - Homewood, Ill. :  Dow Jones-Irwin,  c1984. 
 - viii, 181 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0870945629 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product management.<br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.5  / HEP 1984