TY  - BOOK
AU  - Chaston, Ian
TI  - Knowledge-based marketing: the 21st century competitive edge 
SN  - 817829396
U1  - 658.802 23
PY  - 2004///
CY  - New Delhi
PB  - Response Books
KW  -  	      Marketing.
KW  - Marketing
KW  -  Management
KW  -  Knowledge management
N1  - Includes index
ER  -