TY  - BOOK
AU  - Lockley,Lawrence Campbell
AU  - Dirksen,Charles J
AU  - 
TI  - Cases in marketing
U1  - 658.8 23
PY  - 1954/// [Printing 1958]
CY  - Boston
PB  - Allyn and Bacon
KW  - Marketing
KW  - Case studies
N1  - Includes index
ER  -