00904nam a2200253 a 450000100060000000300080000600500170001400800410003102000150007203500190008704000270010604100080013308200240014110000380016524500850020326000400028830000340032850400510036265000230041370000430043694200120047999900170049195201420050861624BD-RjUL20211209081002.0170119s1977 enka b 001 0 eng  a039524529X a(BD-RjUL)61748 aDLCcDLCdBD-RjULbeng aeng00a658.8223bPRM 19771 aPride, William M.,d1942-917635310aMarketing :bbasic concepts and decisions /cWilliam M. Pride and O. C. Ferrell. aBoston :bHoughton Mifflin,cc1977. axix, 594 p. :bill. ;c26 cm. aIncludes bibliographical references and index. 0aMarketing.91825791 aFerrell, O. C.,ejoint author.9183573 2ddccBK c61624d61624 00102ddc40718NFICaRUCLbRUCLcReadingd1983-02-24eAmerrican commerciall0o658.8 PRM 1977r2017-01-19 00:00:00tC-1w2017-01-19yBK