Chaturvedi, Mukesh <br/><br/>
Managing innovations and new product development :  Concepts and Cases 
Mukesh Chaturvedi, Aseem Kumar and Manmohan Rahul 
 - New Delhi :   Phi Learning,  c2009 
 - xix, 271 p. :  ill. ;  24 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9788120337275 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New product development.
<br/><br/><label>Dewey Class. No.: </label>658.575  / CHM 2009