01005nam a2200277 a 450000100060000000300080000600500170001400800410003102000150007203500190008704000350010604100080014108200240014910000370017324500950021025000120030526000370031730000360035465000370039065000490042770000330047683000440050994200120055399900170056595201450058261313BD-RjUL20211209080939.0171417s1993    nyua          000 0 eng d  a0079115772  a(BD-RjUL)61437  aBD-RjULcBD-RjULdBD-RjULbeng  aeng00a658.8223bLOM 19931 aLovelock, Christopher H.918285500aMarketing challenges :bcases & exercises /cChristopher H. Lovelock, Charles B. Weinberg.  a3rd ed.  aNew York :bMcGraw-Hill,cc1993.  axxxix, 628 p. :bill. ;c25 cm. 0aMarketingxCase studies.9182857 0aMarketingxProblems, exercises, etc.91828581 aWeinberg, Charles B.9182859  aMcGraw-Hill series in marketing9182861  2ddccBK  c61313d61313  00102ddc40718NFICaRUCLbRUCLcReadingd1996-05-09eTulip Enterpriseg79.50l0o658.8 LOM 1993r2017-01-17 00:00:00tC-1w2017-01-17yBK