Walters, C. Glenn

Consumer behavior: theory and practice C. Glenn Walters. - Rev. ed. - Homewood, Ill. : R. D. Irwin, 1974 [Printing 1976] - xvi, 590 p. : ill. ; 24 cm.

Includes bibliographical references.

025601597X


Consumer behavior.

658.8342 / WAC 1976