Hunger, J. David 1941-

Essentials of strategic management / J. David Hunger, Thomas L. Wheelen. - 3rd ed. - Upper Saddle River, NJ : Prentice Hall, c2003 [reprinted 2004]. - ix, 191 p. : ill ; 24 cm.

Includes bibliographical references and index.

812032117


Strategic planning.
CASE method.

658.4012 / HUE 2003