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  <titleInfo>
    <title>Marketing</title>
    <subTitle>an introduction</subTitle>
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  <name type="personal">
    <namePart> Armstrong, Gary</namePart>
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    <namePart>Kotler, Philip</namePart>
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    <place>
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    <publisher>Prentice Hall</publisher>
    <dateIssued>2005 [impression 2007]</dateIssued>
    <dateIssued encoding="marc">2005</dateIssued>
    <edition>7th ed.</edition>
    <issuance>monographic</issuance>
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  <physicalDescription>
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    <extent>various pagins. :  ill. ; 25 cm. </extent>
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  <note type="statement of responsibility">Gary Armstrong; Philip Kotler</note>
  <subject>
    <topic> Marketing</topic>
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  <classification authority="ddc" edition="23">658.8  ARM 2007 </classification>
  <identifier type="isbn">8131706915 </identifier>
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