Anderson, Rolph E.

Professional sales management / Rolph E. Anderson, Joseph F. Hair, Jr., Alan J. Bush - 2nd ed. - New York : London : McGraw-Hill, c1992 - xviii, 653 p : ill ; 24 cm - McGraw-Hill series in marketing .

Previous ed.: 1988

Includes bibliographical references and indexes

0070016860


Marketing--Management
Sales management

658.81 / ANP 1992