Laudon, Kenneth C. 1944-

E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - law pri. edi. - India : Upper Saddle River, N.J. : Pearson ; Prentice Hall, 2002 [reprinted 2006]. - xxxiv, 902p. : ill. ; 26 cm.

Includes bibliographical references (R1-R16) and index.

8131701816


Electronic commerce.
Internet marketing.
Electronic commerce--Social aspects.
Information technology.

658.872 / LAE 2006