Phillips, Charles F. 1910-1998.

Marketing: principles and methods / Charles F. Phillips and Delbert J. Duncan. - 4th ed. - Homewood ; Ill. : R.D. Irwin, c1960 [reprint 1961]. - xviii, 779 p. : illus. ; 24 cm.

Includes indexes.


Marketing.

658.8 / PHM 1961