TY  - BOOK
AU  - Hawkins,Del I.
AU  - Best,Roger J.
AU  - Coney,Kenneth A.
TI  - Consumer behavior: implications for marketing strategy 
SN  - 0256063311
U1  - 658.8342 
PY  - 1989///
CY  - Homewood, IL
PB  - Irwin
KW  - Consumer behavior
KW  - Market surveys
KW  - United States
KW  - Case studies
N1  - Includes bibliographical references and indexes
ER  -