Irvine, A. G. <br/><br/>
Marketing research and management  
A. G. Irvine 
 - London :  MacDonald & Evans,  c1954. 
 - 275 p. ;  23 cm. 
<br/><br/>Bibliography: p. 272-273. and Index 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>Dewey Class. No.: </label>658.83   / IRM 1954