Barksdale, Hiram C. <br/><br/>
Problems in marketing research :  in-basket simulation / 
Hiram C.Barksdale, 
 - New York :  Holt, Rinehart and Winston,  1963 
 - xi, 446 p. :  illus. ;  28 cm. 
<br/><br/>Includes bibliography. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>Dewey Class. No.: </label>658.83  / BAM 1963