Kaplan, A. D. H. 1893- Pricing in big business : a case approach / by A. D. H. Kaplan, Joel B. Dirlam and Robert F. Lanzillotti. - Washington : Brookings Institution, c1958 [Reprinted 1967] - xiv, 344 p. : diagrs., tables. ; 24 cm. Includes Index Subjects--Topical Terms: Pricing--Case studies. Dewey Class. No.: 338.52 / KAP 1967