Hasan, Syed Rashidul. Consumer response to advertising and attitude towards products / Syed Rashidul Hasan. - Dacca : Bureau of Business Research, University of Dacca, 1979. - ii, 65 p. ; 23 cm. - Research monograph series ; no. 6 . - 6. BBR research monograph series ; . Subjects--Topical Terms: Advertising--Bangladesh. Dewey Class. No.: 659.113 / HAC 1979