TY  - BOOK
AU  - Cateora,Philip R.
AU  - Hess,John M.
TI  - International marketing
SN  - 0256021538
U1  - 658.848 19
PY  - 1979///
CY  - Homewood ; Ill.
PB  - R. D. Irwin
KW  - Export marketing
KW  - International business enterprises
N1  - Includes bibliographical references and index
ER  -