Marketing scientific and technical information / edited by William R. King and Gerald Zaltman. - Boulder, Colo. : Westview Press, c1979. - xiii, 234 p. : diagrs. ; 24 cm.

Papers presented at a conference sponsored by the National Science Foundation and held at the Graduate School of Business, University of Pittsburgh.

Includes bibliographical references.

0891583971


Technical literature--Marketing.
Scientific literature--Marketing.

658.809507 / MAR 1979