TY  - BOOK
AU  - Lorie,James Hirsch
AU  - Roberts,Harry V.
TI  - Basic methods of marketing research
U1  - 658.83  19
PY  - 1951///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing research
N1  - Includes bibliographical references (p. 433-437) and Index
ER  -