@book{15701,
	author = {Pearce, John A. and Robinson, Richard B.},
	title = {Strategic management :},
	publisher = {Tata McGraw-Hill,},
	year = {c2005 [Reprinted 2007].},
	address = {New Delhi :},
	edition = {9th ed.},
	note = {Includes access to a website; various other multi-media instructional reference tools are available to supplement the text.}
}