Hansen, Harry L.  1911-1992. <br/><br/>
Marketing :   text, techniques, and cases / 
by Harry L. Hansen. 
 - 3d ed. 
 - New Delhi;  bombay:  D.B.Taraporevala,  1971. 
 - xiii, 1024 p. :  illus. ;  24 cm. 
<br/><br/> First-2d ed. published under title: Marketing: text, cases, and readings. 
<br/><br/>Bibliographical footnotes & Includes Index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Administracao
<br/><br/><label>Dewey Class. No.: </label>658.8  / HAM 1971