00717nam a2200229 a 450000100060000000300080000600500170001400800390003102000150007003500190008504000320010404100080013608200240014410000420016824500940021025000130030426000420031730000350035950400530039465000150044770000250046215531BD-RjUL20211208235833.0140210s1982    ilua     b    001 0 eng  a0256026483  a(BD-RjUL)15586  aDLCcDLCdDLCdBD-RjULbeng  aeng00a658.8219bMCE 19821 aMcCarthy, E. Jerome.q(Edmund Jerome)10aEssentials of marketing /cE. Jerome McCarthy with the assistance of Andrew A. Brogowicz.  aRev. ed.  aHomewood, Ill. :bR.D. Irwin,cc1982.  axvii, 540 p. :bill. ;c25 cm.  aIncludes bibliographical references and indexes. 0aMarketing.1 aBrogowicz, Andrew A.