Parsons, Leonard J. <br/><br/>
Marketing models and econometric research / 
Leonard J. Parsons, Randall L. Schultz. 
 - New York :  North-Holland Pub Co.,  c1976. 
 - xiii, 300 p. :  ill. ;  24 cm. 
<br/><br/>Includes Bibliography: p. 273-293 and index. 
<br/><br/><label>ISBN: </label>0720486017 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Mathematical models.<br/>Marketing research--Mathematical models.
<br/><br/><label>Dewey Class. No.: </label>658.80072  / PAM