TY  - BOOK
AU  - Hartley,Robert F.
TI  - Marketing fundamentals for responsive management
T2  - The Dun-Donnelley Publishing Corporation's series in marketing
SN  - 0912212055
U1  - 658.8 
PY  - 1976///
CY  - New York
PB  - Dun-Donnelley Pub. Corp.
KW  - Marketing
KW  - Management
KW  - Social aspects
N1  - Edition for 1972 published under title: Marketing: management and social change; Includes bibliographical references and indexes
ER  -