00886nam a22002777a 4500 14337 BD-RjUL 20211208235618.0 140205s2005 ii ao||| b||| 001 0 eng d 9780070581593 0070581592 (BD-RjUL)14389 BD-RjUL eng BD-RjUL eng 658.827 SEB 2005 Sengupta, Subroto. 44745 Brand positioning : strategies for competitive advantage / Subroto Sengupta 2nd ed. New Delhi : Tata McGraw-Hill, ©2005. xiv, 297 p., [24] p. of plates : ill. (some col.) ; 23 cm. Includes bibliographical references and index. Product management India. 44746 Marketing India. 44747 Advertising Brand name products. 44748 ddc BK 14337 14337 0 0 ddc 0 0 NFIC RUCL RUCL Stack 2013-06-23 Dhaka, Associated Business Corp. 570.00 0 658.827 SEB 2011 2014-02-05 00:00:00 C-2 2021-12-08 BK