Daum, Kevin. <br/><br/>
Roar! Get heard in the sales and marketing jungle :  a business fable / 
Kevin Daum, with Daniel A. Turner. 
 - Hoboken, N.J. :  Wiley,  c2010. 
 - 210 p. :  ill. ;  19 cm. 
<br/><br/><label>ISBN: </label>9780470598795 (hbk.) 0470598794 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Selling.<br/>Marketing--Fiction.<br/>Selling--Fiction.
<br/><br/><label>Dewey Class. No.: </label>658.8  / DAR 2010